Müller Transitions to Recyclable Clear Plastic for Corner Yogurts
Source: DairyNews.today
Müller Yogurt & Desserts has announced a switch to clear, recyclable plastic for its UK Corner yogurt pots, aiming to significantly reduce the environmental impact of its packaging. Most Corner pots have already made the transition, with full completion expected by the end of 2024.
This change aligns with Müller’s commitment to reduce its packaging’s environmental footprint by 50% by 2030. By adopting clear, fully recyclable PET plastic, Müller supports a closed-loop system that allows PET to be reused within the food industry. The switch could also boost the UK’s recycled PET (rPET) supply by over 3,000 tonnes annually, reducing dependence on virgin plastic.
Müller’s goal includes achieving 30% recycled content in its plastic packaging by 2025, with plans to incorporate rPET into its clear yogurt pots by the end of next year. The decision reflects consumer preferences, with research showing that 78% of shoppers favor clear over white pots. The switch has also contributed to the growth of the Müller Corner brand, which has seen an 11% increase in value year-over-year.
Richard Williams, CEO of Müller Yogurt & Desserts, remarked, “The foods we eat impact our planet and its people. As a leading FMCG brand in Great Britain, we have the scale to drive meaningful change toward a circular economy.”
He added, “This transition increases rPET availability in the industry while lowering the demand for virgin plastic. We exist to put a smile on the nation’s face, and our research showed a clear preference for transparent packaging, allowing shoppers to see the delicious product inside.”
Williams described the change as a “significant milestone” in Müller's mission to halve packaging's environmental impact by 2030 and reach net-zero emissions across its supply chain by 2050.
Müller’s goal includes achieving 30% recycled content in its plastic packaging by 2025, with plans to incorporate rPET into its clear yogurt pots by the end of next year. The decision reflects consumer preferences, with research showing that 78% of shoppers favor clear over white pots. The switch has also contributed to the growth of the Müller Corner brand, which has seen an 11% increase in value year-over-year.
Richard Williams, CEO of Müller Yogurt & Desserts, remarked, “The foods we eat impact our planet and its people. As a leading FMCG brand in Great Britain, we have the scale to drive meaningful change toward a circular economy.”
He added, “This transition increases rPET availability in the industry while lowering the demand for virgin plastic. We exist to put a smile on the nation’s face, and our research showed a clear preference for transparent packaging, allowing shoppers to see the delicious product inside.”
Williams described the change as a “significant milestone” in Müller's mission to halve packaging's environmental impact by 2030 and reach net-zero emissions across its supply chain by 2050.
