Gold Coast SUNS Secure Dairy Farmers as Official Coaches' Partner for 2024 AFL Season
Source: The DairyNews
The Gold Coast SUNS have struck a major deal with iconic Australian brand Dairy Farmers, marking a significant partnership for the upcoming 2024 Toyota AFL Premiership Season and the dawn of the Damien Hardwick era.
Dairy Farmers, renowned for its longstanding presence in the Australian dairy industry, will proudly assume the role of the official coaches' partner for the SUNS. The distinctive Dairy Farmers logo will adorn the collars of SUNS coaches, symbolizing the collaboration between two respected entities.
The Gold Coast SUNS coaches' box on AFL matchdays will prominently feature Dairy Farmers branding, adding a touch of distinction to the team's strategic headquarters.
Expressing his enthusiasm for the new partnership, Gold Coast SUNS Chief Executive Mark Evans highlighted the alignment of values between Dairy Farmers and the aspirations of the AFL club.
“We’re excited to announce Dairy Farmers as our new coaches’ partner in what we’re sure will be the start of a long relationship with the club moving forward under new Senior Coach Damien Hardwick,” said Evans. “Dairy Farmers have a reputation of excellence as an industry leader in Australia, and that aligns well with what we aspire to be in the AFL competition.”
Darryn Wallace, Executive General Manager at Bega Group (owners of Dairy Farmers milk), echoed the excitement, emphasizing the synergy between Dairy Farmers and the Gold Coast SUNS.
“Dairy Farmers is thrilled to be onboard with the Gold Coast SUNS, Damien Hardwick, and the coaching group ahead of the 2024 season. The Gold Coast SUNS are a proudly South East Queensland team, operating in Dairy Farmers milk heartland,” Wallace said. “We’re raising a glass of Dairy Farmers milk to this exciting partnership.”
With a rich history dating back to 1900, Dairy Farmers will extend its presence across the entire club, spanning AFL, AFLW, and Academy programs, solidifying its commitment to the Gold Coast SUNS and the broader Australian football community.
The Gold Coast SUNS coaches' box on AFL matchdays will prominently feature Dairy Farmers branding, adding a touch of distinction to the team's strategic headquarters.
Expressing his enthusiasm for the new partnership, Gold Coast SUNS Chief Executive Mark Evans highlighted the alignment of values between Dairy Farmers and the aspirations of the AFL club.
“We’re excited to announce Dairy Farmers as our new coaches’ partner in what we’re sure will be the start of a long relationship with the club moving forward under new Senior Coach Damien Hardwick,” said Evans. “Dairy Farmers have a reputation of excellence as an industry leader in Australia, and that aligns well with what we aspire to be in the AFL competition.”
Darryn Wallace, Executive General Manager at Bega Group (owners of Dairy Farmers milk), echoed the excitement, emphasizing the synergy between Dairy Farmers and the Gold Coast SUNS.
“Dairy Farmers is thrilled to be onboard with the Gold Coast SUNS, Damien Hardwick, and the coaching group ahead of the 2024 season. The Gold Coast SUNS are a proudly South East Queensland team, operating in Dairy Farmers milk heartland,” Wallace said. “We’re raising a glass of Dairy Farmers milk to this exciting partnership.”
With a rich history dating back to 1900, Dairy Farmers will extend its presence across the entire club, spanning AFL, AFLW, and Academy programs, solidifying its commitment to the Gold Coast SUNS and the broader Australian football community.
