General Mills Sells North American Yogurt Business to Lactalis and Sodiaal for $2.1 Billion
Source: DairyNews.today
General Mills has announced the sale of its North American yogurt business to French dairy companies Lactalis and Sodiaal in deals valued at $2.1 billion. The company’s yogurt division, which includes well-known brands Yoplait and Liberté, contributed approximately $1.5 billion to General Mills’ fiscal 2024 net sales, which totaled $19.9 billion.
Lactalis Acquires US Yogurt Operations
Lactalis, a global dairy leader headquartered in France, has acquired General Mills’ US yogurt business, securing the rights to the Yoplait and Liberté brands in the United States. The acquisition is part of Lactalis' broader strategy to expand its presence in North America and capitalize on the growing demand for yogurt and other dairy products in the region.
Sodiaal Gains Control of Canadian Yogurt Business
Sodiaal, another major French dairy cooperative, has solidified its position in the Canadian yogurt market by acquiring General Mills’ Canadian yogurt operations. This move follows Sodiaal’s 2021 acquisition of General Mills' 51% controlling interest in Yoplait’s European business, which gave General Mills full ownership of Yoplait’s Canadian operations at that time. Today’s deal sees Sodiaal regain control of the Canadian Yoplait and Liberté brands.
Strategic Realignment for General Mills
This transaction marks a significant shift for General Mills as it divests from its yogurt operations in the US and Canada. The sale aligns with the company’s broader strategy of focusing on core growth areas, while allowing Lactalis and Sodiaal to leverage their expertise in the dairy industry to further develop the Yoplait and Liberté brands in North America.
General Mills’ exit from the yogurt market in North America comes as it seeks to streamline its portfolio and enhance profitability by concentrating on higher-growth areas. Both Lactalis and Sodiaal are expected to benefit from their increased foothold in the North American dairy sector, driven by their strong track records and global market presence.
Lactalis, a global dairy leader headquartered in France, has acquired General Mills’ US yogurt business, securing the rights to the Yoplait and Liberté brands in the United States. The acquisition is part of Lactalis' broader strategy to expand its presence in North America and capitalize on the growing demand for yogurt and other dairy products in the region.
Sodiaal Gains Control of Canadian Yogurt Business
Sodiaal, another major French dairy cooperative, has solidified its position in the Canadian yogurt market by acquiring General Mills’ Canadian yogurt operations. This move follows Sodiaal’s 2021 acquisition of General Mills' 51% controlling interest in Yoplait’s European business, which gave General Mills full ownership of Yoplait’s Canadian operations at that time. Today’s deal sees Sodiaal regain control of the Canadian Yoplait and Liberté brands.
Strategic Realignment for General Mills
This transaction marks a significant shift for General Mills as it divests from its yogurt operations in the US and Canada. The sale aligns with the company’s broader strategy of focusing on core growth areas, while allowing Lactalis and Sodiaal to leverage their expertise in the dairy industry to further develop the Yoplait and Liberté brands in North America.
General Mills’ exit from the yogurt market in North America comes as it seeks to streamline its portfolio and enhance profitability by concentrating on higher-growth areas. Both Lactalis and Sodiaal are expected to benefit from their increased foothold in the North American dairy sector, driven by their strong track records and global market presence.