Emerging Trends in Dairy Industry Focus on Sustainability and Consumer Health

The IFF Dairy Trends Report 2026 provides insights into significant shifts within the dairy sector, driven by consumer demand for more sustainable and health-oriented products. One major trend identified is 'considered consumption,' where consumers increasingly prioritize products that align with their environmental and social values. For instance, 56% of Chinese consumers regard yogurt as beneficial for gut health, while 32% of Brazilians use it as a protein supplement alternative.

Holistic health is another emerging trend, with consumers adopting a comprehensive approach that includes managing energy, sleep, stress, and mood. This has led to an expectation for dairy products to offer functional benefits like added proteins and probiotics. High-protein yogurts and cottage cheese are seen as solutions for those using weight-loss drugs like GLP-1s to manage appetite and support satiety.

The report also notes a growing demand for 'joyful harmony' in products, where consumers seek emotional nourishment through indulgence without compromising on health. Cheese is highlighted as a popular premium snack option, with 45% of Chinese consumers eating it for mood enhancement.

Sustainability is evolving into 'regenerative resilience,' with an emphasis on actively restoring ecosystems. In the US, 30% of Gen Z cheese consumers prefer sustainably produced options. The UK sees 37% of yogurt consumers interested in knowing the origin of ingredients, underscoring the importance of traceability.

Finally, the report discusses the integration of artificial intelligence (AI) in the dairy industry, balancing technological innovation with human authenticity. While AI is embraced for its efficiency, consumers value the craftsmanship and care behind products, expecting brands to integrate AI ethically to maintain trust and intimacy.