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Miraka Sets Robust Milk Price for 2024/25, Supporting Dairy Farmers with Sustainability Incentives

New Zealand 04.06.2024
Source: The DairyNews
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Miraka, a Taupō-based dairy processor renowned for its low-carbon initiatives, has declared a promising milk price of $8.42 per kg MS for the 2024/25 season, boosting support for its dairy farmers during a critical recovery period.
Miraka Sets Robust Milk Price for 2024/25, Supporting Dairy Farmers with Sustainability Incentives
Karl Gradon, CEO of Miraka, expressed optimism about the new season, emphasizing the company’s commitment to backing its farmers with competitive pricing. "After a challenging season, it's important to support our farmers not just with words but with meaningful actions. We are committed to offering the best possible price to the finest dairy professionals," Gradon stated. Miraka has set a base milk price of $8.25 per kg MS, with an opportunity for farmers to earn an additional premium through its farming excellence program, Te Ara Miraka.

Te Ara Miraka rewards farmers who excel in sustainability, people development, animal welfare, and milk quality. According to Gradon, this initiative allows suppliers to gain up to an additional $0.20 per kg MS, reflecting Miraka’s dedication to fostering higher industry standards. "Since our inception in 2010, we’ve distributed over $21 million in premiums, underscoring our investment in our farmers’ success," he added.

Chad Hoggard, GM of On-Farm Excellence at Miraka, noted that the 2024/25 milk price is expected to be well received by farmers, especially given the consistent improvement in performance facilitated by the Te Ara Miraka program over the past three seasons. "Our farmers are not just suppliers; they are part of our Miraka family. Their commitment to guardianship of the land and excellence in dairy production is deeply aligned with our core values," Hoggard remarked.

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