EN 中文 DE FR عربى

Alpina Aims for Health-Focused Innovation

Colombia 10.09.2025
Sourse: dairynews.today
345 EN 中文 DE FR عربى
El presidente del Grupo Alpina, Ernesto Fajardo, revela la nueva estrategia de la compañía para abordar desafíos de salud y nutrición a través de sus alimentos.
Alpina Aims for Health-Focused Innovation
The Grupo Alpina, a prominent Colombian company, has announced a significant shift in its strategic vision, pivoting its business model towards health and wellness. According to its president, Ernesto Fajardo, the company is aiming to evolve from being merely a food producer to becoming an ally in the nutrition realm. This ambitious objective aligns with the global demand for products that simultaneously provide nourishment and aid in disease prevention and quality of life improvement.

Alpina's new strategy focuses on innovation and the development of functional foods that address specific nutritional challenges. This includes the fortification of products to combat vitamin deficiencies, the incorporation of probiotics to enhance digestive health, and the creation of healthy alternatives to high-sugar or high-fat foods. Utilizing its extensive experience in dairy and other food production, Alpina hopes to positively impact public health, especially in a country facing nutritional challenges.

Born 80 years ago in the Sopó valley as a small cheese factory, Alpina showcases its capacity to adapt and evolve continually. From an artisanal operation, it has grown into a leader in the food industry, now seeking to lead the shift towards a more conscious business model with a clear social purpose. This long-term vision allows it to remain relevant in a competitive market while building a stronger brand aligned with modern consumer values.

The focus on wellbeing also extends to Alpina's value chain. The company is working towards ensuring its production processes are sustainable and responsible, from raw material sourcing from dairy farms to the distribution of the final product. This coherence between brand purpose and operations builds consumer trust and strengthens its position as a benchmark in Colombia's dairy and food industries.


Key News of the Week
Calendar