Precision Livestock Farming to Generate $67 Billion in Brazil by 2030
Precision livestock farming in Brazil is anticipated to reach a valuation of $67 billion by 2030. This growth is attributed to significant advancements in infrastructure and technology. According to Stoppa, a modern farm increasingly resembles a connected industry, where correct identification and strategically placed sensors play a crucial role. These technologies help prevent downtime, reduce maintenance costs, and increase operational availability.
At the recent Expoleite event, there was a marked increase in demand for industrial labelers and laminated tags used to identify electrical panels, motors, and agricultural machinery. Proper labeling is essential for efficient maintenance, reducing errors, and enhancing overall operational efficiency. In industrial plants and cooperatives, this translates to reduced downtime and increased productivity.
The environmental control aspect has also gained technical significance, with sensors now measuring temperature, ventilation, and lighting in livestock handling areas. These sensors ensure the thermal comfort of the herd, which directly impacts milk extraction levels. Rafael Martins de Oliveira from Reymaster noted that technology allows producers to identify small environmental deviations before they affect productivity, enabling quicker and more precise decision-making.
The digitalization of farms involves integrating automation, lighting, and management platforms into a single data center, allowing for real-time management based on indicators. This shift is reflected in the professional profiles sought in the dairy chain, with increased interest from engineers, maintenance planning and control teams, and IT specialists, a demographic not typically associated with agricultural fairs.
The message from specialists at the event was clear: farmers aiming to tap into the projected $67 billion market may need to focus on the underlying infrastructure rather than just the latest high-tech equipment.
