Lactalis UK & Ireland Reduces Plastic in Président Butter Packaging
Sourse: dairynews.today
Lactalis UK & Ireland has cut the plastic content in its Président Butter with Sea Salt Crystals packaging by 17%, as part of its CSR efforts.
Lactalis UK & Ireland has announced a reduction in the plastic used for their Président Butter with Sea Salt Crystals by 17%, aligning with their commitment to corporate social responsibility (CSR). This modification involves a 4mm reduction in the edge height and thickness of the packaging, though other elements will remain the same to ensure consistent product quality.
Président Butter, known for its rich French quality and iconic dome-shaped presentation, remains unaffected in flavor and consumption ease, as affirmed by Heloise Le Norcy-Trott, the Group Marketing Director. This eco-friendly initiative is in line with consumer expectations for sustainable products and is being distributed through Ocado.
Président Butter, known for its rich French quality and iconic dome-shaped presentation, remains unaffected in flavor and consumption ease, as affirmed by Heloise Le Norcy-Trott, the Group Marketing Director. This eco-friendly initiative is in line with consumer expectations for sustainable products and is being distributed through Ocado.
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