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International Delight Introduces REESE'S Iced Coffee, Offering Free Samples During "Delight Saving Time"

USA 13.03.2024
Source: The DairyNews
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In celebration of Daylight Saving Time on March 10, International Delight is transforming it into "Delight Saving Time" with the launch of REESE's Iced Coffee cans.
International Delight Introduces REESE'S Iced Coffee, Offering Free Samples During "Delight Saving Time"
To sweeten the deal, the company is giving fans the opportunity to enjoy this delectable treat for free. On March 10-11, coffee enthusiasts can grab one FREE can of International Delight REESE'S Iced Coffee at participating 7-Eleven, Speedway, and Stripes stores. The offer is redeemable while supplies last via a coupon available on the 7Rewards and Speedy Rewards apps.

The coupon will be accessible starting March 10, and the offer is limited to one per customer, void where prohibited. This delightful initiative aims to add a touch of joy to the challenging transition of Daylight Saving Time, offering a sweet reprieve to fans.

Brittney Polka, Vice President of Ready-to-Drink Beverages at Danone North America, expressed enthusiasm about the collaboration, stating, "International Delight teaming up with the fan-favorite REESE'S brand is a perfect match." Polka emphasized the goal of providing a moment of delight to consumers during their daily routines.

Ernie Savo, Senior Director of Global Licensing at The Hershey Co., also shared excitement about the collaboration, describing the combination of chocolate and peanut butter paired with coffee as an "unbeatable combo." The collaboration aims to bring the iconic REESE'S flavor into a new and convenient format for on-the-go coffee enthusiasts.

International Delight REESE'S Iced Coffee cans, available in 15-ounce cans, can be found at select convenience, grocery, and dollar stores nationwide for a suggested retail price of $2.68. The collaboration represents a creative blend of two beloved brands, offering consumers a delicious and convenient way to enjoy the classic flavor combination of REESE'S in a refreshing iced coffee.

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