Häagen-Dazs Unveils Irresistible Bite-Sized Ice Cream Delights
Source: The DairyNews
General Mills has introduced an exciting addition to its Häagen-Dazs lineup with the launch of Häagen-Dazs Bites, a novel ice cream format that caters to the growing demand for bite-sized frozen treats in the snacking segment.

Available in two delectable flavors, salted caramel and chocolate, Häagen-Dazs Bites promise a delightful experience for ice cream enthusiasts. The salted caramel variant boasts Häagen-Dazs' signature salted caramel ice cream with a luscious caramel sauce core, enveloped in a crispy golden caramel white chocolate coating, striking the perfect balance between sweet and salty notes.
On the other hand, the chocolate flavor showcases the creamy richness of the ice cream, featuring a decadent chocolate sauce core encased in a crunchy couverture coating, ensuring a luxurious treat for chocolate lovers.
Nicole Whelan, the head of Häagen-Dazs UK, expressed enthusiasm about the launch, stating, "...we’re thrilled to introduce a completely new format, expanding our portfolio to include pints, mini-cups, and sticks, with a new bite-sized moment of pleasure that can be enjoyed at any time of the day, week, or year. We’re confident they will fly off the freezer shelves."
Häagen-Dazs Bites are now available in grocery stores, and the brand has ambitious plans to extend its reach into the UK Wholesale market in 2024, offering consumers a convenient and indulgent snacking option.
On the other hand, the chocolate flavor showcases the creamy richness of the ice cream, featuring a decadent chocolate sauce core encased in a crunchy couverture coating, ensuring a luxurious treat for chocolate lovers.
Nicole Whelan, the head of Häagen-Dazs UK, expressed enthusiasm about the launch, stating, "...we’re thrilled to introduce a completely new format, expanding our portfolio to include pints, mini-cups, and sticks, with a new bite-sized moment of pleasure that can be enjoyed at any time of the day, week, or year. We’re confident they will fly off the freezer shelves."
Häagen-Dazs Bites are now available in grocery stores, and the brand has ambitious plans to extend its reach into the UK Wholesale market in 2024, offering consumers a convenient and indulgent snacking option.