Darigold Partners with Big Geyser to Expand National Presence
Source: The DairyNews
Seattle-based Darigold Inc. is taking a significant step towards establishing its brand nationwide through a partnership with Big Geyser. Under this collaboration, Big Geyser will exclusively distribute Darigold's full line of flavored and white milk in single-serve bottles across its New York territory, marking Darigold's first venture into the East Coast market.
Big Geyser, renowned for representing various beverage brands, possesses extensive distribution networks across grocery, drug stores, convenience stores, mass merchandisers, clubs, and corporate/institutional food service providers throughout the greater New York area.
Dan Hofmeister, president of Darigold's business-to-consumer division, expressed optimism about the partnership, emphasizing the opportunity to enhance Darigold's consumer reach. He highlighted the strategic significance of entering the influential New York market and leveraging Big Geyser's wide-reaching reputation.
Jerry Reda, president and chief operating officer at Big Geyser, echoed the sentiment, praising Darigold's potential as a national brand. Reda emphasized Darigold's commitment to quality dairy products, resonating with consumers in the Seattle area and beyond. He anticipates a positive reception for Darigold's flavored milk offerings among New York consumers.
Darigold's all-natural aseptic single-serve milks, including chocolate, strawberry, and white milk, will be readily available across various retail outlets in the New York area through the partnership with Big Geyser. The company highlighted its advanced aseptic production facilities, underscoring its commitment to delivering high-quality dairy products to consumers.
Dan Hofmeister, president of Darigold's business-to-consumer division, expressed optimism about the partnership, emphasizing the opportunity to enhance Darigold's consumer reach. He highlighted the strategic significance of entering the influential New York market and leveraging Big Geyser's wide-reaching reputation.
Jerry Reda, president and chief operating officer at Big Geyser, echoed the sentiment, praising Darigold's potential as a national brand. Reda emphasized Darigold's commitment to quality dairy products, resonating with consumers in the Seattle area and beyond. He anticipates a positive reception for Darigold's flavored milk offerings among New York consumers.
Darigold's all-natural aseptic single-serve milks, including chocolate, strawberry, and white milk, will be readily available across various retail outlets in the New York area through the partnership with Big Geyser. The company highlighted its advanced aseptic production facilities, underscoring its commitment to delivering high-quality dairy products to consumers.
