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TikTok Boom: The Rise of Unpasteurised Milk Consumption and Its Risks

USA 09.04.2025
Source: dairynews.today
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In a surprising twist, TikTok users embrace raw milk, claiming health benefits while facing serious health risks.
TikTok Boom: The Rise of Unpasteurised Milk Consumption and Its Risks
Source: freepik.com
The growing trend on social media platforms like TikTok and Instagram sees influencers promoting the consumption of raw milk and other so-called "ancestral diets."

This movement argues for a return to natural eating habits supposedly followed by our Paleolithic ancestors, claiming benefits like improved immune and digestive health.

However, the practice presents serious health risks. Unpasteurised milk can harbor dangerous bacteria such as Brucella, Salmonella, and Campylobacter.

The influencers often don't discuss the necessary precautions or storage methods for raw foods, giving a false sense of safety.

The scientific community strongly advises against raw milk consumption, especially for vulnerable groups like children and pregnant women.

The risk of consuming raw animal products extends beyond milk. Eating raw eggs and meat can also pose health dangers due to potential contamination with E. coli and Listeria. While the "natural" narrative appeals to those disenchanted with modern medicine and urban life, it ignores the crucial role of food safety regulations designed to prevent illness.

Past practices like pasteurisation and cooking arose to mitigate these risks, highlighting that sometimes modern methods offer essential protections.

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