Peruvian Gloria Launches New 'Gloria Zerolacto' Line Amid Dairy Consumption Challenges
Source: The DairyNews
Peruvian dairy giant Gloria is expanding its product offerings with the introduction of the Gloria Zerolacto line, aimed at catering to lactose-intolerant consumers. This new line includes lactose-free milks, yogurts, and cheeses, reflecting the company's strategic response to the changing dietary needs and preferences of consumers.
The Gloria Zerolacto products will be available in various formats to suit different consumer needs. The milk offerings include 170 g and 390 g cans of classic milk and one-liter UHT milk cartons that are ready for consumption. The yogurt range will feature flavors such as peach, vanilla, and strawberry, providing a variety of options for lactose-intolerant individuals.
Eduardo Ferro Ramirez, Manager of Gloria's Dairy Business Unit, expressed pride in the launch: “We are very proud to have a brand that brings together an extensive portfolio of lactose-free dairy products.”
Gloria Group's Operations and Market Strategy
Founded in 1986 by the Rodríguez brothers, Gloria Group has expanded its reach across several Latin American countries and Puerto Rico through strategic acquisitions. The latest of these was Ecuajugos, aimed at bolstering the group’s presence in the Ecuadorian market, as stated by Claudio Rodríguez, president of Gloria Foods S.A.
Despite this expansion, Gloria recently faced operational challenges in Uruguay. Earlier this month, the conglomerate decided to cease its operations in Nueva Helvecia, closing its cheese manufacturing plant. This decision led to the dismissal of 43 employees and the halting of milk collection from local producers, which was initially reported by international media. Gloria Foods Uruguay later confirmed the closure of its plant through a press statement, citing various operational and local market factors as reasons for the shutdown.
This strategic pivot to introduce lactose-free products underlines Gloria's commitment to adapting its product portfolio in response to both market trends and consumer health considerations, positioning the company to better navigate the dynamic challenges of the global dairy market.
Eduardo Ferro Ramirez, Manager of Gloria's Dairy Business Unit, expressed pride in the launch: “We are very proud to have a brand that brings together an extensive portfolio of lactose-free dairy products.”
Gloria Group's Operations and Market Strategy
Founded in 1986 by the Rodríguez brothers, Gloria Group has expanded its reach across several Latin American countries and Puerto Rico through strategic acquisitions. The latest of these was Ecuajugos, aimed at bolstering the group’s presence in the Ecuadorian market, as stated by Claudio Rodríguez, president of Gloria Foods S.A.
Despite this expansion, Gloria recently faced operational challenges in Uruguay. Earlier this month, the conglomerate decided to cease its operations in Nueva Helvecia, closing its cheese manufacturing plant. This decision led to the dismissal of 43 employees and the halting of milk collection from local producers, which was initially reported by international media. Gloria Foods Uruguay later confirmed the closure of its plant through a press statement, citing various operational and local market factors as reasons for the shutdown.
This strategic pivot to introduce lactose-free products underlines Gloria's commitment to adapting its product portfolio in response to both market trends and consumer health considerations, positioning the company to better navigate the dynamic challenges of the global dairy market.
