The future of dairy packaging lies in a balance between innovation, functionality, and sustainability — Kaunain Shahidi, Almarai
Mr. Kaunain Shahidi, could you tell us about your company? How long has it been in the market, and what are its key strengths?
— Well, I work for Almarai company which is the largest integrated dairy company in the world and a leading food and beverage company in the Middle East. Established in 1977, Almarai has been in the market for over four decades, providing high-quality dairy, bakery, juice, poultry, ice cream, food services, and infant nutrition products across the region.
One of our key strengths is our commitment to quality and innovation. Company’s management has developed a robust system to maintain complete control over our supply chain, fr om farm to table, ensuring the highest standards of freshness and safety. Almarai is also known for its strong distribution network, which allows our sales and logistic teams to deliver fresh products daily to millions of consumers across the GCC.
Additionally, sustainability and consumer trust are at the core of our operations, making Almarai a preferred choice for families in the region.
You are a key speakers at Dairy Olympics, could you give us a glimpse into the topic of your presentation?
— At the Dairy Olympics, I will be discussing "The Role of Smart Packaging and Alternative Packaging Materials for Dairy – A Future Perspective".
As the dairy industry faces evolving consumer expectations and sustainability challenges, packaging innovation is becoming more crucial than ever. My presentation will focus on two key areas:
1. Smart Packaging: The integration of technology-driven solutions like QR codes, freshness indicators, and NFC sensors can enhance food safety, traceability, and consumer engagement. These innovations not only improve supply chain efficiency but also help in reducing food waste.
2. Alternative Packaging Materials: The shift towards eco-friendly materials, such as bio-based plastics, paper-based solutions, and fully recyclable or compostable packaging, is gaining momentum. I'll explore how dairy brands can adapt to regulatory changes and sustainability commitments while maintaining product integrity.
The future of dairy packaging lies in a balance between innovation, functionality, and sustainability, and I look forward to sharing insights on how the industry can navigate this transformation.
In your opinion, why is this topic particularly relevant, and what makes it valuable for the audience?
— This topic is particularly relevant because the dairy industry is at a crossroads wh ere sustainability, consumer expectations, and technological advancements are reshaping packaging strategies.
When we talk about Sustainability & Regulations, as you must be aware that with growing concerns over plastic waste and carbon footprints, governments and consumers are demanding more eco-friendly alternatives. Understanding alternative packaging materials helps businesses stay ahead of regulations while meeting sustainability goals.
The challenge is the Food Safety & Shelf Life. As you know dairy products are highly perishable. Smart packaging technologies like freshness indicators, time-temperature sensors, and track-and-trace solutions enhance food safety, reduce waste, and build consumer trust.
Youngsters and western educated Arabs as well as expats fr om developed countries who staying in UAE, they seek transparency and convenience through packaging. Smart packaging enables interactive features like QR codes for product traceability and personalized experiences, creating a stronger brand connection.
For the audience attending the Dairy Olympics, whether brand owners, packaging convertors of suppliers, or industry professionals, this topic might offer some actionable insights into how innovation in packaging can drive business growth, regulatory compliance, and sustainability leadership in the dairy sector.
Finally, what message or advice would you like to share with those considering attending the Dairy Olympics? In your view, what makes this event a must-visit?
— Well, if you're involved in the dairy industry, whether as a producer, supplier, or innovator—the Dairy Olympics is a must-visit event. It’s a unique platform wh ere industry leaders, experts, and decision-makers come together to discuss the future of dairy, emerging trends, and breakthrough innovations.
My advice to attendees is: Come with an open mind and a forward-thinking approach. This event is not just about discussing challenges but about finding real, practical solutions of various issues, including smart packaging and sustainability to supply chain efficiencies and consumer-driven innovations.
It’s also a great opportunity to network, exchange ideas, and build collaborations that can drive the industry forward. The dairy sector is evolving rapidly, and events like this help us stay ahead of the curve. If you’re passionate about the future of dairy, you don’t want to miss it.
Dairy Olympics 2025 is an international conference taking place April 7-10, 2025, in the UAE. It will bring together leading experts and specialists from the global dairy industry. This event will serve as a crucial platform for discussing current trends, innovations, and challenges facing the dairy sector. The Olympics will showcase cutting-edge technologies, sustainable solutions for dairy production, the prospects of digitalization, environmental concerns, and the growth of new dairy markets.
If you are interested in becoming a speaker or sponsor for Dairy Olympics 2025, please contact us at ads@dairynews.today
Gold Partners: Al Ain Farms, Imperial
Innovation Partners: Cowow, PPB
Partners: France Group, IFCM
