Hatsun Agro Product Ltd Acquires Milk Mantra for ₹233 Crore

In a major move to consolidate its presence in the Eastern Indian dairy market, particularly in Odisha, Hatsun Agro Product Ltd (HAP), a leading dairy manufacturer, has announced the acquisition of 100% share capital in Milk Mantra. This strategic acquisition, valued at ₹233 crore ($27.5 million), is expected to bolster HAP's offerings and leverage the strong foothold of Milk Mantra's flagship brand, 'Milky Moo'. The acquisition details were revealed through a stock exchange filing, affirming HAP's commitment to enhancing its market position.

Milk Mantra, renowned for its premium dairy products, will provide HAP with a broader sales and distribution network, amplifying its reach across the region. This acquisition aligns with HAP's strategic vision to diversify its product portfolio and increase its footprint in key markets. Stakeholders and industry experts view this acquisition as a significant step toward strengthening the company's operational capabilities and market competitiveness.