Müller launches organic programme for supplying farmers
Source: dairynews.today
Müller UK & Ireland is introducing a new organic milk offering to ensure the long-term security of its supply chain.
Müller UK & Ireland has announced the launch of an innovative organic milk programme aimed at reinforcing supply chain resilience amidst rising demand for organic milk. Partnering with retail associates, Müller focuses on revitalizing its existing 'Müller Advantage' programme to safeguard the future of its 60 organic dairy suppliers. The introduction of a new Müller-led pricing model caters to challenges such as fluctuating input costs and farmgate milk prices since 2020, which have deterred some farmers from maintaining organic operations. This programme factors in various industry stresses including succession issues, labor costs, and the need for emission reduction investments.
Richard Collins, Head of Agriculture at Müller Milk & Ingredients, acknowledges the decline in British organic dairy production over the past five years, emphasizing the urgent need for genuine solutions supported by retail partners to maintain organic milk supply continuity. Adam Stanbury, board member of Müller Milk Group and an organic farmer, appreciates Müller’s proactive engagement with MMG to tackle unique challenges faced by organic suppliers. The programme also integrates Müller's 'Next Generation' and 'Fast Track' initiatives, designed to minimize carbon emissions with advanced real-time data analysis. The dairy company’s efforts are expected to enhance the competitive edge and stability for organic farmers, fostering opportunities for investment and greater supply chain robustness.
Richard Collins, Head of Agriculture at Müller Milk & Ingredients, acknowledges the decline in British organic dairy production over the past five years, emphasizing the urgent need for genuine solutions supported by retail partners to maintain organic milk supply continuity. Adam Stanbury, board member of Müller Milk Group and an organic farmer, appreciates Müller’s proactive engagement with MMG to tackle unique challenges faced by organic suppliers. The programme also integrates Müller's 'Next Generation' and 'Fast Track' initiatives, designed to minimize carbon emissions with advanced real-time data analysis. The dairy company’s efforts are expected to enhance the competitive edge and stability for organic farmers, fostering opportunities for investment and greater supply chain robustness.
