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USA 05.01.2024

Ben & Jerry's Unveils Irresistible New Flavors, Including a Dairy-Free Delight

Source: The DairyNews
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Ben & Jerry’s is kicking off the year on a sweet note with the launch of two delectable ice cream flavors in its Sundae lineup—Marshmallow & S’more and Non-Dairy Oat of this Swirled. Inspired by a classic American treat, these new additions are set to tantalize taste buds and offer a delightful twist on traditional flavors.
Ben & Jerry's Unveils Irresistible New Flavors, Including a Dairy-Free Delight
The Marshmallow & S’more flavor pays homage to the beloved camping treat, combining the nostalgic elements of a marshmallow toasted over an open fire, a layer of chocolate, all sandwiched between two cookies. Ben & Jerry’s takes this iconic treat to the next level by infusing the ice cream with generous cookie chunks and swirls of toasted marshmallow caramel.

João Piva, Ben & Jerry’s Flavour Guru, expressed the brand's enthusiasm for celebrating American heritage, stating, “At Ben & Jerry’s we love to celebrate our American heritage and there’s nothing ‘s’more’ legendary than the all-American s’more.”

Adding to the excitement, the Non-Dairy Oat of this Swirled Sundae marks a milestone as the first flavor created with Ben & Jerry’s new oat-base Non-Dairy recipe. This innovation, announced last year, replaces the current almond base, promising a smoother texture and a delightful dairy-free option for ice cream enthusiasts.

Both Marshmallow & S’more and Non-Dairy Oat of this Swirled will be gracing freezers this January, inviting ice cream lovers to indulge in these irresistible treats. With a recommended retail price of £5.50, Ben & Jerry's continues to delight fans with innovative flavors that cater to a variety of preferences. Get ready to savor the sweet moments with these exciting additions to the Sundae lineup.
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