In recent years, the market has faced many triggers causing some uncertainty and nervousness among ice cream and other food producers: just as the pandemic ends, regulators introduce "Data Matrix"; market players get used to labeling, geopolitical unrest begins; everyone adapts to the latest, and then climate collapses come into play.
Until last year, the ice cream market in the three most developed EAEU countries by cold treat consumption was as follows: Kazakhstan - 2.4 kg per capita annually, Russia - 3.4 kg, and Belarus - 3.5 kg.
Kazakhstani ice cream producers ended the warm season with a historical high. From May to September 2023, according to the Bureau of National Statistics (BNS), the country produced more than 46 thousand tons of ice cream and edible ice. This is 32.6% more than in the same period last year. Today, the share of domestic ice cream on the market is more than 80%.
