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Elijah Craig launches limited-edition ‘Craig Nog’ cocktail kits and canned RTD for holidays

USA 18.12.2024
Source: DairyNews.today
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U.S. whiskey brand Elijah Craig has introduced its new seasonal offering, Craig Nog, a limited-edition eggnog cocktail tailored for its signature Small Batch Bourbon.
Elijah Craig launches limited-edition ‘Craig Nog’ cocktail kits and canned RTD for holidays
Craig Nog delivers a festive twist on the classic holiday beverage, featuring Madagascar vanilla extract, cinnamon, nutmeg, allspice, whole dairy milk, and Elijah Craig Bourbon.

The product is available as part of a special Craig Nog cocktail kit for U.S. consumers, designed for at-home preparation. Each kit includes a 375ml bottle of Elijah Craig Small Batch Bourbon, pre-measured portions of the eggnog ingredients, whipping cream, and a gold glitter-topped star anise for garnish. The kit also comes with a limited-edition Elijah Craig pitcher, a Bourbon barrel-aged stir stick, and a recipe card that guides consumers through adding egg yolks to complete the seasonal cocktail.

In addition to the kits, pre-batched Craig Nog is available in ready-to-drink (RTD) cans for consumers in New York City and Chicago throughout December. Orders can be placed via DoorDash, arriving in a branded limited-edition Craig Nog tote bag.

“While nostalgia inspired the creation of Craig Nog, we wanted to breathe new life into the beverage,” said Lynn House, national spirits specialist and portfolio mixologist at Elijah Craig Bourbon. “The complexity of flavors in Elijah Craig Bourbon provided the perfect upgrade.”

Elijah Craig, credited as the first distiller to age whiskey in new charred oak barrels in the late 1700s, introduced this offering as a nod to tradition. “With Craig Nog, we’re uniting two iconic flavors to elevate holiday celebrations while preserving the integrity of a tradition that so many cherish,” House added.

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