Violife Launches First Dairy-Free Cream Cheese Block in Canada

This innovative product can be whipped, spread, and baked, offering Canadians a versatile dairy-free alternative for their favorite cream cheese recipes. The Creamy Block is now available at retailers nationwide, including Save-On-Foods and Longo’s, with further rollouts planned throughout the summer at sel ect Loblaws banner stores.

"Canadian cuisine often features cream cheese in dishes like cheesecakes, Montréal-style bagels, and sushi," said Meryem Leyoussi, Commercial & Brand Lead at Violife Canada. "Our new Creamy Block provides the rich, tangy flavor and smooth texture of traditional cream cheese without the dairy. We are excited for Canadians to explore its endless culinary possibilities, fr om creamy pasta bakes to savory dips for barbecues and picnics."

To celebrate the launch, Violife will host events at major street fairs and festivals across Canada this summer, including the Crescent St. Grand Prix in Montreal, QC (June 6-9), Khatsahlano Street Party in Vancouver, BC (July 6), Salsa on St. Clair in Toronto, ON (July 6-7), Beaches Streetfest in Toronto, ON (July 25-27), Punchbowl Fest in Vancouver, BC (July 27), Rosé Disco in Vancouver, BC (July 28), and Taco Fest in Toronto, ON (August 9-11).

The Creamy Block joins Violife’s portfolio of popular dairy-free products, including Mature Cheddar Style Slices, Cheddar Style Shreds, Mozzarella Style Shreds, Smoked Provolone Style Slices, and Feta Style Blocks. Violife products are known for their delicious taste and versatility, catering to various dietary and lifestyle choices.