Lactalis Expands Seriously Spreadable Range with New Black Pepper Cheese Spread
Source: DairyNews.today
Lactalis UK & Ireland has expanded its popular Seriously Spreadable range with the introduction of a black pepper-flavoured cheese spread. This new addition combines 50% cheddar with a subtle hint of black pepper, offering a versatile spread that can be enjoyed on bread, crackers, bagels, baked potatoes, or even mixed into pasta dishes.
The product, designed to cater to diverse culinary needs, is packaged in fully recyclable containers, aligning with growing consumer preferences for sustainable packaging. Suitable for vegetarians, the Black Pepper Cheese Spread joins a lineup of established flavours, including Original, Lighter, Vintage, Chilli, Caramelised Onion, and Smokey.
Heloise Le Norcy-Trott, Group Marketing Director for Lactalis UK & Ireland, expressed the company’s excitement over the launch: “We aim to bring innovation and excitement to the category with new flavours, and the Seriously Spreadable Black Pepper Cheese Spread does just that by combining our signature cheddar with the boldness of black pepper.”
Consumer feedback has been overwhelmingly positive, with 76% of those surveyed finding the black pepper flavour highly appealing. The new cheese spread is available at Sainsbury’s stores, priced at £1.95 RRP, and is expected to become a favourite among shoppers looking for a flavorful, versatile option.
Heloise Le Norcy-Trott, Group Marketing Director for Lactalis UK & Ireland, expressed the company’s excitement over the launch: “We aim to bring innovation and excitement to the category with new flavours, and the Seriously Spreadable Black Pepper Cheese Spread does just that by combining our signature cheddar with the boldness of black pepper.”
Consumer feedback has been overwhelmingly positive, with 76% of those surveyed finding the black pepper flavour highly appealing. The new cheese spread is available at Sainsbury’s stores, priced at £1.95 RRP, and is expected to become a favourite among shoppers looking for a flavorful, versatile option.