Kerrygold Launches No. 1 Category Innovation with New 1LB Butter Sticks in U.S. Market
Crafted fr om the milk of Irish grass-fed cows, Kerrygold butter is slow churned to achieve its smooth, creamy finish. Free from artificial flavors and preservatives, the new 1LB Butter Sticks are rich in naturally occurring beta carotene, sourced from the lush, green grass that Kerrygold cows graze on year-round. This gives the butter its characteristic golden color and robust flavor.
"We're doubling down on the love our fans have for Kerrygold butter by doubling the number of sticks in these packs," said Lauren Arffa, head of Innovation at Ornua Foods North America. "We know consumers have been craving a 16 oz size butter from Kerrygold, and we're thrilled to provide a solution for them with our 1LB sticks – the No. 1 category innovation this past year."
True to the Kerrygold tradition, the new 1LB Salted and Unsalted Butter Sticks are produced with milk from 14,000 small Irish family farms, wh ere farmers adhere to time-honored dairy practices passed down through generations. These farmers, as members of local milk cooperatives, ensure that the quality of Kerrygold products remains consistently high, preserving the heritage and integrity of Irish dairy farming.
Consumers can locate the new Kerrygold 1LB Butter Sticks by visiting kerrygoldusa.com/store-locator. For more information on the full range of Kerrygold products, visit kerrygoldusa.com.
