FrieslandCampina Appoints Martina Müller as New Managing Director for Iberia, Italy, and France
Source: DairyNews.today
FrieslandCampina has announced the appointment of Martina Müller as the new Managing Director for its operations in Iberia, Italy, and France. With her official appointment this October, Müller takes on the strategic responsibility of driving business growth across these key European markets for the global dairy cooperative.
Müller brings nine years of experience fr om within FrieslandCampina, having held roles in both Marketing and Sales. She joined the company in 2015 as part of the B2C team and transitioned to the B2B segment in 2018. Most recently, she served as the Commercial Director for Quick Service Restaurants (QSR) and Coffee & Tea at FrieslandCampina Professional, wh ere she managed high-profile accounts, including McDonald's and Burger King. Her work in this role has been instrumental in strengthening FrieslandCampina’s strategic partnerships and has yielded significant growth for the company.
With a strong academic background, Müller studied Business Administration at IE Business School and London Business School. Her career spans over 19 years, during which she held various roles in marketing and business administration at prominent companies such as Mondelez and Pepsico in Brazil, and Reckitt-Benckiser in the United Kingdom. Her extensive experience across different international markets and sectors positions her well to lead FrieslandCampina’s expansion efforts in Iberia, Italy, and France.
As Müller steps into her new role, FrieslandCampina looks forward to leveraging her expertise to further its strategic ambitions and enhance its presence in these pivotal regions. The company’s commitment to innovation, customer satisfaction, and market growth remains steadfast as it embarks on this next phase under Müller’s leadership.
With a strong academic background, Müller studied Business Administration at IE Business School and London Business School. Her career spans over 19 years, during which she held various roles in marketing and business administration at prominent companies such as Mondelez and Pepsico in Brazil, and Reckitt-Benckiser in the United Kingdom. Her extensive experience across different international markets and sectors positions her well to lead FrieslandCampina’s expansion efforts in Iberia, Italy, and France.
As Müller steps into her new role, FrieslandCampina looks forward to leveraging her expertise to further its strategic ambitions and enhance its presence in these pivotal regions. The company’s commitment to innovation, customer satisfaction, and market growth remains steadfast as it embarks on this next phase under Müller’s leadership.