Yili: A Global Leader in the Dairy Industry

Company Overview

Yili, officially known as Inner Mongolia Yili Industrial Group Co., Ltd., is a prominent player in the global dairy market. For the fifth consecutive year, it has retained its position as the world's most valuable dairy brand, although it experienced a 6% decline in brand value this year, bringing its valuation to USD 11.6 billion.

Company Location and Facilities

Yili is headquartered in Inner Mongolia, China, and operates several state-of-the-art dairy processing facilities across the country. Additionally, Yili has expanded its global footprint by establishing offices and partnerships in Asia, Europe, and the Americas.

Management

The company is managed by a team of experienced professionals led by Zhang Jianqiu, the Chief Executive Officer. Under his leadership, Yili has significantly enhanced its market position and continues to innovate in dairy production.

Financial Indicators

Despite the recent decline in brand value, Yili remains financially robust, maintaining its brand value at USD 11.6 billion. The company has shown a strong track record of revenue growth and profitability, with substantial investments in R&D and marketing.

Significant Events

Yili has been part of several noteworthy events in recent years. In 2019, it was named the Global Dairy Top 20 by Rabobank for the first time. In 2022, Yili acquired several notable international brands, further solidifying its presence in the global market. The company consistently participates in international trade fairs and dairy expos to showcase its innovations.

Company Plans

Looking forward, Yili aims to continue its global expansion and increase its production capacity. The company plans to invest in sustainable dairy farming practices and enhance its product range to cater to evolving consumer preferences. Yili is also focused on leveraging advanced technologies to improve supply chain efficiency and product quality.

Sources

Brandirectory - Dairy Brands 2023
Yili Official Website - About Us

Modified: 2024/10/08

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