Yili: A Global Leader in the Dairy Industry

Company Overview
Inner Mongolia Yili Industrial Group Co., Ltd., commonly referred to as Yili, has established itself as a dominant player in the global dairy market. Recognized as the most valuable dairy brand worldwide, Yili has maintained this prestigious title for six consecutive years, with a brand value of $14.5 billion.

Location and Facilities
Yili's strategic headquarters in Inner Mongolia serve as the operational core of its extensive business activities. The company boasts advanced dairy processing facilities across China and has expanded its global footprint with offices and partnerships in Asia, Europe, and the Americas. Yili operates 77 automated production facilities, including a liquid milk processing hub capable of handling 6,500 tons of fresh milk daily.

Management
Under the leadership of CEO Zhang Jianqiu, Yili continues to secure its competitive position in the dairy industry. Zhang's emphasis on innovation and growth has been critical in maintaining Yili's market dominance.

Financial Indicators
Yili demonstrates robust financial performance, with a turnover of €14.3 billion and revenues reported at $16 billion. This financial success is driven by strategic investments in research, development, and marketing initiatives. Yili's brand value rose by 29% to $14.5 billion.

Significant Events
Yili's industry prominence was underscored by its inclusion in the Global Dairy Top 20 by Rabobank in 2019. In 2022, the company expanded its international presence by acquiring several overseas dairies and actively participating in global trade fairs to showcase its innovative products. Recently, Yili was recognized as the Company of the Year for 2024, further solidifying its standing in the industry.

Company Plans
Looking ahead, Yili is focused on global expansion and enhancing its production capabilities. The company is committed to sustainable dairy farming and aims to diversify its product lineup to meet evolving consumer preferences. Yili employs a 'dual-engine' strategy that emphasizes innovation and digitalization, operating 15 global R&D centers. It has issued $6.5 billion in technology bonds to support its technological advancement goals. Yili is also expanding into Southeast Asia, having launched the ice cream sub-brand 'Joyday' in Indonesia and established an innovation center there. The company is exploring emerging niches, such as milk for pets, showcasing adaptability in a changing market environment. Moreover, Yili is investing in New Zealand's dairy processing sector, focusing on advanced infrastructure for high-value milk protein concentrates. Yili unveiled an AI-generated comic series at the China International Supply Chain Expo to illustrate its dairy supply chain, demonstrating its commitment to shared growth and innovation in storytelling through generative AI.