Verde Campo: A Key Player in the Dairy Industry
Headquartered in Lavras, Minas Gerais, Brazil, Verde Campo has made a name for itself as a pioneer in the dairy sector with its emphasis on high-protein, natural, and functional dairy products. The company's commitment to innovation is particularly evident in its health-focused offerings.
Important Events
The acquisition of Verde Campo by Emmi marks a significant milestone, aligning with Emmi's strategic growth plans in Brazil. This acquisition is part of Emmi's broader strategy to diversify its product portfolio and tap into emerging markets that demand health-focused dairy products.
In 2026, Verde Campo introduced a new line of lactose-free dairy products at Naturaltech. This launch represents a major shift in their product portfolio, emphasizing high protein content, functionality, and lactose-free formulations. Among their new offerings is the Lacfree sliced cheese line, along with a relaunched butter, catering to consumers seeking lighter alternatives for easier digestion or those with lactose intolerance.
Company Plans
Verde Campo aims to continue its growth trajectory by catering to the increasing consumer demand for nutritious and natural food products. Their focus remains on expanding their range of innovative dairy products that align with health and wellness trends. Maria Alice Oliveira, a food engineer at Verde Campo, highlights the importance of quality, balance, and guidance in handling protein, emphasizing the significance of responsible protein consumption tailored to individual needs.
Porto Alegre holds a 70% stake in Verde Campo, which focuses on premium lines with nationwide distribution, further highlighting the company's commitment to delivering quality dairy products across Brazil.
Modified: 2026/07/30