Müller: A Leading Force in the Dairy Industry

Company Name: Müller

Location: Headquartered in Fischach, Germany, with a strong presence across Europe.

Financial Performance

In 2022, Müller reported revenues of approximately €6.6 billion, showcasing a robust growth trajectory. The company's diverse product offerings and strategic market presence have been pivotal in achieving these results. The recent acquisition of Yew Tree Dairy is expected to further enhance Müller's financial performance by broadening its product range and increasing its market share in the UK.

Key Developments

A major milestone for Müller was the approval from the Competition and Markets Authority (CMA) for the acquisition of Yew Tree Dairy. This strategic acquisition aims to bolster Müller's market position in the UK, particularly in the cream and butter segments, aligning with its growth and export objectives.

Future Plans

Following the acquisition, Müller plans to integrate Yew Tree Dairy into its operations to improve production efficiency and drive product innovation, especially in the cream and butter sectors. The company is also focused on launching new products utilizing Yew Tree Dairy's expertise. Furthermore, Müller is committed to strengthening its supply chain by increasing milk prices by 1p per litre to support sustainable supplier relationships.

Investment in infrastructure is a key aspect of Müller's strategy. The company has announced a £45 million investment into its Skelmersdale facility, aiming to make it one of the UK's largest and most adaptable milk balancing sites. This investment will enhance liquid milk production and establish a flagship facility for milk drying.

Current Milk Pricing Strategy

Müller maintains a stable milk pricing strategy, offering a fixed price of 42.25 pence per litre for farmers participating in the Advantage scheme until March 2025. From September 2025, the farm gate price will increase to 42.75p per litre for participants in the programme.

Trends and Innovations

Müller is capitalizing on emerging dairy trends such as the rising popularity of kefir, positioning itself prominently in the mainstream market for this fermented milk drink.

Modified: 2025/08/01