La Serenísima - Mastellone Hermanos S.A.

La Serenísima, officially known as Mastellone Hermanos S.A., stands as the foremost dairy brand in Argentina. Established in 1929 by Antonino Mastellone, the company is headquartered in General Rodríguez, Buenos Aires Province. Over the decades, it has solidified its position in the dairy market through the production, processing, and distribution of a wide array of dairy products including milk, cheese, yogurts, and desserts.

Financial Indicators

In the most recent fiscal year, La Serenísima reported an impressive annual revenue of approximately ARS 21 billion. This figure underscores the company's substantial market presence and the loyalty it enjoys among its consumers.

Facilities and Production

The company operates several processing plants across Buenos Aires province and other regions, with its main facility located in General Rodríguez. This facility is noted for its advanced technological capabilities and strict quality standards. La Serenísima's extensive distribution network ensures efficient delivery of its products nationwide.

Significant Events

A pivotal moment in La Serenísima's history occurred in 2018 when Arcor, a leading Argentine food company, acquired a controlling stake in Mastellone Hermanos S.A. This strategic acquisition was aimed at optimizing resources and enhancing the company's competitive advantage in the industry.

Management

La Serenísima is led by a seasoned management team dedicated to maintaining the Mastellone family legacy. The current CEO, Héctor Arenaza, brings extensive expertise in strategic growth and operations to guide the company forward.

Future Plans

Looking ahead, La Serenísima plans to expand its product range and bolster its sustainability initiatives. The company is investing heavily in renewable energy solutions and aims to increase its export potential, thereby strengthening its international market presence. Additionally, technological innovation in production and distribution processes remains a priority for maintaining a competitive edge.

La Serenísima has achieved a significant milestone by transitioning all nine of its industrial plants to utilize 100% renewable energy. This endeavor is supported by a mix of solar, wind, and hydroelectric sources, with key agreements including a solar energy supply from MSU Green Energy in Chaco and wind energy from Pampa Energía in Bahía Blanca, complemented by hydroelectric power from the El Chocón–Arroyito complex.

The company has also secured a new financial agreement amounting to $42 million with an annual interest rate of 6.50%, reflecting improved financial conditions following a change in its shareholder structure.

Modified: 2026/08/11