Santiago Nieto Castillo

Position: Director-General of IMPI

Santiago Nieto Castillo serves as the Director-General of the Mexican Institute of Industrial Property (IMPI). In his role, he has notably highlighted the exceptional brand positioning and distinct recognition of Alpura among Mexican consumers. Alpura is a prominent dairy company in Mexico, known for its quality products and strong market presence.

Nieto Castillo's acknowledgment of Alpura underscores the company's significant impact in the dairy industry, reflecting its successful marketing strategies and consumer trust. His recognition helps solidify Alpura's status as a leading brand in the Mexican dairy market.

Through his leadership at IMPI, Santiago Nieto Castillo continues to play a crucial role in supporting and promoting strong brand identities within the industry, contributing to the broader landscape of consumer goods in Mexico.

Modified: 2025/09/24

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