Dinesh's Transition from IT to Dairy Industry

Dinesh, a former IT professional, has embarked on a unique journey into the dairy industry. With a family background in dairy farming based in Odisha, Dinesh is now focusing on creating his own dairy-products brand.

Career Shift and Research

Leaving behind his IT career, Dinesh has taken an innovative approach to understanding the market demand for dairy products. To gain insights, he has started driving for Rapido, using this opportunity to have conversations with passengers and gather valuable information about consumer preferences.

Family and Dairy Farming

Dinesh's family operates a dairy farm in Odisha, which has given him a foundational understanding of the dairy industry. This background is instrumental as he works towards establishing his brand.