Vijaya Dairy: Expanding Horizons in Telangana's Dairy Market
Vijaya Dairy, under the management of the Telangana Dairy Development Cooperative Federation Ltd., is a prominent player in the dairy industry, known for its commitment to expanding its reach across the state of Telangana. The company has embarked on a strategic plan to establish between 400 to 500 new dairy parlours over the next three to four years. This ambitious expansion is designed to boost sales and create entrepreneurial opportunities for individuals, enabling them to open parlours in various parts of Telangana.
Recent Developments
As part of its expansion strategy, Vijaya Dairy has successfully inaugurated 50 new dairy parlours within the Greater Hyderabad Municipal Corporation limits and an additional 25 outlets in rural areas. This initiative is a significant step towards realizing their larger expansion goals. Moreover, the company plans to open another 25 parlours in the upcoming month, further enhancing the availability of their products in the region.
Future Plans
The overarching goal of Vijaya Dairy's expansion is to strengthen its market presence within Telangana by increasing the number of outlets. This expansion will not only cater to a broader customer base but also solidify Vijaya Dairy's position in the competitive dairy market. The focus on establishing new parlours across Hyderabad is particularly aimed at penetrating high-density urban areas, which are crucial for securing long-term market share.
Modified: 2025/12/16