NRTC Group and Al Ain Taaza Joint Venture
NRTC Group has made a significant move by partnering with Al Ain Farms in the Al Ain Taaza joint venture. This collaboration marks NRTC Group's entry into the ultra-fresh juice market, a rapidly growing segment within the UAE's beverage industry.
The ultra-fresh juice market is noted for its dynamic expansion, driven by consumer demand for healthier, fresh, and natural beverage options. By joining forces with Al Ain Farms, NRTC Group aims to capitalize on this trend and expand its footprint in the beverage sector.
Modified: 2026/07/24