
La Serenísima - Mastellone Hermanos S.A.
About the Company
Founded in 1929 by Antonino Mastellone, La Serenísima has grown to become the leading dairy brand in Argentina. The company is headquartered in General Rodríguez, Buenos Aires Province, Argentina. Known officially as Mastellone Hermanos S.A., it is primarily engaged in the production, processing, and distribution of dairy products such as milk, cheese, yogurts, and desserts.
Financial Indicators
La Serenísima reported an annual revenue of approximately ARS 21 billion in the latest fiscal year, with a significant market share in the Argentine dairy sector. Its revenue and market performance showcase its robust presence and brand loyalty among consumers.
Facilities and Production
The company operates multiple processing plants situated in the Buenos Aires province and other regions. Its main facility in General Rodríguez is noted for its state-of-the-art technology and adherence to stringent quality standards. La Serenísima's expansive distribution network ensures a vast reach across the country.
Significant Events
In 2018, Arcor, a major Argentine food company, acquired a controlling stake in Mastellone Hermanos S.A., marking a significant shift in its corporate strategy. This acquisition was aimed at optimizing resource use and enhancing competitive advantage in the industry.
Management
The company is led by a team of experienced professionals who continue to honor the Mastellone family’s legacy. Héctor Arenaza currently serves as the CEO, bringing his extensive expertise in strategic growth and operations.
Future Plans
La Serenísima is committed to expanding its product range and improving sustainability initiatives. The company plans to invest heavily in renewable energy solutions and seeks to enhance its export potential, aiming to increase its footprint in international markets.
Furthermore, technological innovation in production and distribution processes remain a key focus area to ensure competitive advantage.
Overall, La Serenísima continues to be a foundational pillar of the Argentine dairy industry, renowned for its quality products and long-standing heritage.
Sources
- La Serenísima Official Reports and Financial Statements
- Industry News and Market Analysis Reports (2023)
Modified: 2025/05/07