Grant Yates

Position

UK Sales Director at Yoplait

Biography

Grant Yates is an influential figure in the dairy industry, currently serving as the UK sales director for Yoplait. He has actively highlighted the opportunities for chilled products, particularly yogurt, in the convenience retail sector. His leadership role at Yoplait involves strategizing to enhance the presence and sales of chilled dairy products in various retail formats.

Significant Events

In his capacity as sales director, Grant Yates has emphasized the potential that chilled products hold for convenience retailers, specifically pointing out the often-overlooked category of yogurt. His advocacy for this segment aims to drive growth and innovation in the dairy industry.