Wicton Farm: Restructuring for a Sustainable Future

Wicton Farm, nestled in the picturesque county of Herefordshire, is renowned for its operations under the Wild Cow Dairy brand. The farm is currently navigating a significant transition following the loss of a long-standing organic contract, prompting a strategic pivot in its business model.

Crowdfunding Campaign

In response to recent challenges, Wicton Farm has launched a crowdfunding campaign with the goal of raising £47,000. This initiative is pivotal for the farm as it seeks to establish an independent processing hub. The new facility is aimed at sustaining operations and boosting profitability by focusing on direct farm gate sales, which will maximize retail margins.

Future Plans

Wicton Farm's vision includes creating its own processing infrastructure to secure its future in the competitive dairy market. This strategic move is expected to strengthen its market position and establish a more direct connection with its customer base. The farm maintains a herd of 50 grass-fed cows, milked once daily, and is committed to supporting diverse communities, including refugees and apprentices with learning differences.

Modified: 2026/07/06

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