Trendsétera: Danone's New Communication Agency
Trendsétera has been appointed as the communication agency for Danone, focusing on connecting Danone's brands with Mexican consumers through culturally relevant messaging.
Location
Trendsétera operates as Danone's communication arm, with a focus on the Mexican market.
Important Events
The partnership between Trendsétera and Danone marks a significant step in Danone's strategy to engage with Mexican consumers by addressing themes such as sustainability, inclusion, and emotional wellness. This collaboration aims to contribute to meaningful societal conversations.
Company Plans
Trendsétera plans to craft culturally sensitive messages that resonate with local consumers, thereby strengthening Danone's brand presence in the region.