Laird Superfood's Foray into the Dairy Sector
Laird Superfood, established by surfer Laird Hamilton and fitness icon Gabby Reece, has carved a niche in the market by combining premium coffee with functional nutrition and lifestyle branding. The company is known for its innovative approach to superfoods and functional beverages.
Breaking New Ground with Dairy-Based Products
In a significant development, Laird Superfood has introduced its first dairy-based product, Protein Coffee, which incorporates real whey protein. This product launch marks the company's initial venture into the dairy sector, reflecting a strategic move to diversify its product offerings and tap into the growing consumer interest in clean, high-quality protein sources derived from animals.
The introduction of Protein Coffee signifies Laird Superfood's commitment to expanding its reach and meeting the evolving needs of health-conscious consumers, who are increasingly seeking functional and nutritious beverage options.
Modified: 2026/01/31