International Milk Promotion (IMP) Group

The International Milk Promotion (IMP) Group is a prominent organization in the dairy industry, functioning as a standing task force under the IDF Standing Committee on Marketing. Established in 1965, the group has been pivotal in enhancing the nutritional benefits and healthy image of dairy products globally.

Location

The IMP Group operates under the auspices of the International Dairy Federation (IDF), which is headquartered in Brussels, Belgium. As a task force of the IDF, the IMP Group benefits from the strategic positioning and global network of the federation.

Important Events

One of the significant milestones for the IMP Group is its upcoming 60th anniversary in 2025. This anniversary marks six decades of dedication to the promotion and marketing of dairy products, emphasizing their nutritional advantages and role in a healthy diet.

Financial Indicators

While specific financial indicators for the IMP Group itself are not detailed, its alignment with the IDF suggests a robust backing in terms of industry influence and resources. The IDF is a well-established organization in the dairy sector, providing substantial support for its task forces.

Company Plans

As the IMP Group approaches its 60th anniversary, it is expected to continue its mission of promoting dairy products. The group aims to leverage this milestone to further enhance its outreach and effectiveness in advocating for dairy consumption, focusing on emerging markets and new consumer trends.

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