Bord Bia - The Irish Food Board
Location: Headquartered in Dublin, Ireland, Bord Bia serves as the beacon of promotion for Irish food, drinks, and horticulture, both locally and on international shores.
Financial Indicators
Bord Bia has successfully secured a substantial €3.2 million contract from the European Union. This funding is dedicated to initiatives aimed at promoting Irish dairy products in the rapidly expanding Asian market. The strategic alignment with the rising global demand for high-quality Irish dairy products sets Bord Bia on a robust growth trajectory.
Important Company Events
The attainment of the EU contract marks a significant milestone for Bord Bia, underscoring its ambition to enhance the profile of Irish dairy in Asia. This aligns with Bord Bia's broader mission to penetrate and establish a formidable presence in new and burgeoning international markets, ultimately expanding the global footprint of Irish dairy exports.
Company Plans
In Bord Bia's long-term strategic vision, there is an intensified focus on Asian markets, which is expected to unlock new revenue channels for Irish dairy producers. Through targeted marketing strategies and trade missions, Bord Bia is determined to solidify the reputation of Irish dairy products across Asia. The organization plans to develop strong partnerships with local distributors and retailers, aiming to significantly boost export volumes. Notably, Bord Bia anticipates sustaining a dairy export value of €6.3 billion for 2024, highlighting its dedication to sustainable growth and market diversification.
These strategic initiatives are set to notably increase the international prevalence of Irish dairy products, thus supporting the expansion of the sector and enhancing the economic development of Ireland's agri-food industry.
Additionally, amidst a global shortage in butter supply which has led to increased prices, Bord Bia's analyses indicate that this trend further bolsters dairy exports.
Bord Bia is also involved in scrutinizing 22 dairy herds to ensure compliance with the Sustainable Dairy Assurance Scheme concerning the protocol for slaughtering calves under 56 days.
Source: Recent company announcements and EU funding news.
Modified: 2025/05/17