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Barilla: A Legendary Name in the World of Pasta

Barilla, a renowned Italian food company, is headquartered in Parma, Italy. Established in 1877, Barilla has grown into a leading international brand, recognized for its high-quality pasta and sauces. The company prides itself on its attention to traditional techniques while embracing innovation.

Financial Overview

With a revenue of approximately €3.9 billion in 2022, Barilla continues to maintain its reputation as a leader in the food industry. The company has seen consistent growth year-on-year, driven by its commitment to quality and customer satisfaction.

Special Valentine's Day Offer

In a nod to its innovative spirit, Barilla has reintroduced its beloved heart-shaped 'Love' pasta for Valentine's Day. This special edition pasta captures the spirit of romance and joy, making it a perfect choice for a festive meal shared with loved ones.

Locations and Facilities

Barilla operates numerous production facilities globally, including several in Italy and others spread across the United States, Turkey, and Sweden, among other countries. These facilities are strategically located to ensure optimal distribution and delivery of Barilla's extensive range of pasta products.

Management and Leadership

The company's leadership, under the guidance of Chairman Guido Barilla, has been focused on both preserving the heritage of the Barilla brand and steering the company towards future success through innovation and adaptation to market changes.

Future Plans

Barilla aims to further expand its market share globally by investing in sustainable production technologies and enhancing its portfolio with new and exciting product offerings. The reintroduction of the 'Love' pasta is part of this broader vision to continually engage and delight consumers with unique and seasonal product offerings.

For more information, visit Barilla Group.

Modified: 2025/03/13


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