SanCor Asset Auction Attracts Two Major Bidders with Different Visions
The auction of SanCor's assets was authorized by Judge Marcelo Gelcich, setting a base price of USD 52.1 million for six industrial plants and the brand portfolio of the former cooperative. Despite six parties expressing interest, only two bidders are in the running for acquiring the entire set of assets, each with markedly different approaches.
One contender is a group with significant political connections and diverse business activities but no previous experience in the dairy sector. This group views the acquisition as an opportunity to enter the mass consumption market with a well-known Argentine brand. The other contender is a company with substantial experience in global finance, which has diversified its investments in the food production sector and possesses the liquidity to cover not only the asset purchase but also potential workforce restructuring costs.
While there are other interested parties, they are only targeting specific plants or brands, none of which are in a position to make an offer for the entire asset package. The court favors complete acquisition over piecemeal sales.
The decision by the judge to allow the separation of tangible and intangible assets has caused discontent among the trustees. Acquiring only the SanCor brand could devalue the tangible assets, leaving them as less attractive without the brand association.
The future of SanCor will be determined in the coming weeks as industry stakeholders closely watch whether new players will enter the fray or if a mid-sized company will attempt to scale up significantly to secure a top position in the industry rankings.





